Primary Skills
Web Design, Web Development, UX, WordPress, Drupal, CSS, HTML
Location
US-NY-New York
Posted
Oct-02-09
RESUME DETAILS
Here's what I have done: Transformative Team Leadership • Social Media/Blogging • Web Design and Client-Side Code • Tech Innovation and Migration • Creative Team Management • Informational Graphics and UI • Publication Design and Prototyping • Reporter
What can I do for you?
As founder and creative director of BusinessWeek.com, an award-winning business news site, I worked at the nexus of editorial, business, and technology leadership, strategizing and creating (design and front-end code) a stream of new product offerings as well as overseeing daily art production.
As graphics director of BusinessWeek magazine in the late '80s and early '90s, I put BusinessWeek in the frontlines of the desktop revolution as a very early adopter of professional desktop publishing tools. In 1995, I launched BusinessWeek Online on AOL.
At The Washington Times I designed and produced several prototype publications before building the infrastructure and launching Insight magazine.
I am an innovator, a product developer, a designer and technologist; a generous facilitator, gracious collaborator, decisive decision-maker, honest broker, and insightful adviser on technical and social trends.
If you are an organization well-positioned to make significant change in quality of life and global equity who believes the workplace should reflect the better world we are making then I want to work with you?either as a consulting ally or as staff.
EMPLOYMENT HISTORY
CREATIVE DIRECTOR: BUSINESSWEEK.COM (2004-2009) Web 2.0 phase: a richer site with more opportunities for user engagement resulted in consistent double-digit year-over-year growth
• Supervise rebranding and radical redesign of site, including change of the code base to contemporary web standards (original design was built in the late '90s). • Design and create modules for pages to highlight new content and features, including user-generated content. Established brand presence on Facebook, Twitter, LinkedIn, Flickr, YouTube. • Develop and manage production of new features (slideshows, polls, and interactive tables) accounting for more than 50% of site traffic. • Optimize site for SEO using a variety of methods • Analyze traffic patterns and other data to determine successful design components and content areas and modified site design accordingly • Manage staff of 3 to 12, depending on business cycle, with cross-functional training and designated areas of expertise (design, Flash, XML, CSS, blog management, video editing) as well as baseline imaging and slideshow responsibilities • Work with partners and vendors to integrate modules into sites.
CREATIVE DIRECTOR: BUSINESSWEEK ONLINE (1995-2004) Launched BusinessWeek Online on AOL, then bootstrapped it to the Web.
• Collaborate with online editor and editor-in-chief to ensure site design and technology met business and editorial goals • Design and launch mobile (Palm) version of site in AvantGo incorporating existing production flow • Hands-on management of a small staff with diverse responsibilities including extension of the CMS, video creation and production, developing and designing interactive tools, editorial products, and Web solutions for advertising and business support. • Launch BusinessWeek TV online combining streams of broadcast segments with our own video interviews. Set up studio. Created New York segments for a pilot TV show based in San Diego. Designed video workflow. Interviewed, produced, shot, edited as needed. • Created McGraw-Hill Companies' first public Web site pulling together info on all 187 companies for the first time as part of a corporate taskforce. • Created custom advertising solutions, special ad sections, and co-branded partnerships to facilitate strategic sales opportunities and editorial partnerships • Built up staff during first Internet boom, went through rounds of layoffs, and rebuilt department as business grew and group added more value • Launched co-branded AOL presence using custom-built Rainman templates
GRAPHICS DIRECTOR: BUSINESSWEEK (1987-1996) Supervised production of informational graphics, analyzed data presentation and worked with editors to tell stories with graphics. Researched and implemented desktop production and saved over a million dollars a year. Managed staff of 11.
ASST. ART DIRECTOR, THE WASHINGTON TIMES (1984-1987) Designed and built prototypes of new publication, built pagination system, designed sections and created illustrated charts
DICTATIONIST/REPORTER, THE WASHINGTON TIMES (1981-1984) Coordinated and planned local election coverage, set up training program for new dictationists, reported on local news and feature stories
VOLUNTEER ACTIVITIES Character education: Since 1990 I have worked in adolescent education at Central Unitarian Church (CUC) in Paramus, NJ, acting at various times as youth group adviser and teacher with a range of topics from comprehensive sexual education to biblical history. Small Group Ministry: Founding leader of Covenant Circles at CUC. Covenant circles are spiritually oriented small group sharings around various topics. Ministerial Search: Currently in a group finding and recruiting a new minister. Community Theater: Active in Ridgewood Gilbert & Sullivan Society
Education B.S., Zoology: 1975: University of New Hampshire Two years towards Masters in Religious Education
National Magazine Awards • Interactive Service 2007: Best Business Schools, Businessweek.com • General Excellence Online 2000: BusinessWeek Online • General Excellence 1989: BusinessWeek • Multiple Corporate Achievement Awards
Skills Design, illustration, HTML, CSS, blogging, writing, small group facilitator, public speaker