Job Details: Consultant, Ad Sales Marketig

Job Title: Consultant, Ad Sales Marketig
Company: Persel Gardner
Position Type: Contract
Pay Rate: Commensurate with experience
Skills: "ad sales marketing", marketing, "Ad sales", UPFRONT, digital media, interactive development
Date Posted: Oct-08-08

Consultant will manage and produce all marketing and sales materials, presentations and events for the Advertising sales team for this award-winning Cable Channel.

Description
This person will lead a team of three professionals to:
• Lead the upfront marketing campaign including directing and developing strategic messaging and events and creation of sales tapes, print materials and presentations
• Oversee the creative and development of innovative on-air, online, and off-air sponsorship packages and promotions for blue chip advertisers
• Oversee the creative and development of innovative consumer promotions with key partners (i.e., other cable channels, content distribution companies, etc.)
• Oversee the creation and execution of high-impact on-going marketing communication and advertising campaigns including e-newsletter, e-mail and direct mail campaigns

Requested
• 10+ years of experience in Broadcast and/or other Media
• Bachelors Degree
• Significant experience in Advertising Sales Marketing
• Significant Experience leading, developing & managing UPFRONT marketing campaigns and events

Desired
• Television, Cable or other Broadcast companies
• Sponsorship/partnership development
• B-B marketing & promotions
• Digital Media

Attributes
• Leadership
• Teamwork / Collaboration
• Creative sensibility
• Budgeting
• Project Management
• Communication / Interpersonal skills

Estimated Start Date: October 20, 2008

Estimated Duration: 6+ months or to hire

Location: [rss] US-DC-Washington
Telecommute: No (Onsite Position)
Contact Name: Ken Persel
Contact Phone: 202.466.0550
Contact Email: kenpersel@perselgardner.com
URL: http://www.perselgardner.com
Contact Comments:

Please send resume & cover letter to:
info@perselgardner.com


Principals only. Recruiters, please do not contact this job poster.



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